Karen Leland

Author of 'The Brand Mapping Strategy: Design, Build and Accelerate Your Brand'

Karen Leland is the president of Sterling Marketing Group, a branding and marketing strategy and implementation firm, where she works with CEOs, and executives to create stronger personal, team and business brands.

Her clients include: Apple, American Express, Twitter, LinkedIn, Marriott Hotels, and others.

She is the bestselling author of nine traditionally published business books which have sold over 300,000 copies and been translated into 10 languages. Her most recent book is The Brand Mapping Strategy: Design, Build and Accelerate Your Brand.

Karen writes a marketing column for Entrepreneur.com and has been a keynote speaker for The Young President’s Organization, The American Management Association and The Direct Marketing Association, and others.

Karen is a regular guest of the media and has been interviewed for her expertise by The New York Times, Fortune, Inc., Oprah, The Today Show, CNN, The Wall Street Journal and others.